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Steven Pousty
Helping you understand and implement technology
Steve is a dad, partner, son, and founder of Tech Raven Consulting. He can teach you about Data Analysis, Java, Python, PostgreSQL, Microservices, Containers, Kubernetes, and some JavaScript. He has deep subject area expertise in GIS/Spatial, Statistics, and Ecology. Before founding his company, Steve was a developer Advocate for VMware, Crunchy Data, DigitalGlobe, Red Hat, LinkedIn, deCarta, and ESRI. Steve has a Ph.D. in Ecology and can easily be bribed with offers of bird watching or fly fishing.
Presentations
There is plenty of material on how to give a good talk. As a developer advocate, your relationship with public speaking will likely grow beyond giving a good talk to becoming a good speaker. We are going to focus on how to grow your craft.
We will start with examining some ideas about your audience and what they want. Then we will cover some of my thoughts on giving a good presentation. From there we will explore some of the work you need to do in becoming a good speaker.
While you wont be a great speaker by the end of the talk, the goal is to give you some things to think about and some practices you can use to make better talks and become recognized for the craft of public speaking.
Clarity regarding your target audience is crucial for the success of your developer relations effort. However, there is no single definition for “developer.” Instead, the term “developer” refers to millions of individuals, all with varying skill levels and purchasing authority, who use different technology stacks and programming languages. Even for an individual developer, they can wear many hats throughout the lifespan of their project
Segmentation is the solution to the plethora of factors and types of developers. Segmentation provides focus and is essential because the alternative is unrealistic, and it can lead to burnout and a bad reputation for developer relations within your company. By segmenting, you can determine which type of developers are a good fit for your developer relations effort, which in turn drives your actions.
We are going to be giving a hands-on workshop on how to come up with segmentation for your product(s). You are expected to come to the workshop with at least one product or project where you want to find the best fit between what the developers want and what you deliver. The format will be short discussions on factors for segmentation and then apply the concepts to your use case using the provided materials. This workshop will be practical and hands-on. The goal is to send you home with the start of at least one segmentation, and the tools to do more.
Segmentation is a basic skill in developer relations and this workshop will give you a solid foundation. Come to learn, discuss, and create something you can hand back to your team when you get home.